Step up your sporty style with the new EDR 78 Athletic Shoe from Onitsuka Tiger! These low-top sneakers feature breathable mesh uppers with suede overlays, padded collars for added comfort, and durable rubber outsoles with lugged tread for flexible traction. Available at select stores and online at Journeys.com!
Color: Mantle Green/White
Style ID: 397400
Breathable mesh upper with suede overlays
Padded collar for added comfort and support
Lace closure offers a secure fit
Cushioned footbed ensures all-day comfort
Durable rubber outsole with lugged tread delivers flexible traction
What Kihachiro Onitsuka didn’t know in 1949, when he started sewing shoes in his living room, was that he was making a whole lot more than a shoe. He was giving his native Kobe, Japan, optimism and purpose. You see, Mr. Onitsuka believe that an active lifestyle was key to a strong mind, a strong heart and a strong community.
So with some tough rubber and cotton laces, he set out to make sure “a good pair of athletic shoes sat at every door stoop.” A philosophy he soon shared with the rest of the world.
In 1977, the Onitsuka Co. Ltd. grew to become ASICS. ASICS is an acronym derived from Anima Sana In Corpore Sano, a Latin phrase meaning; “A Sound Mind in a Sound Body.” It’s an ancient ideal on which Mr. Onitsuka lived his life and built a company.
And build he did. From family rooms to locker rooms, ASICS is now recognized as a leader in athletic shoes and apparel – always on the crux of something new, something comfier, something to keep you warmer, something to keep you drier and everything to keep you moving.
It’s been a fast, fun road.
Point the camera at your feet to see the shoes!
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